In Chapter One of
Rural People and Communities in the 21st Century, the authors, David Brown and Kai Schafft, point out that if you do not like where you're living now then you're twice as likely to prefer a smaller town. Maybe even a small town. And it is the rural mystique, a social construct built up in our collective imagination, fueling the desire.
But as with any "mystique," the rural mystique is poorly misunderstood. The author declares fives values build the social construct into what it is: natural resource, nostalgia, existence, option, and bequest. Derived from characteristics of rural areas, each value is a social construct within the mind of contemporary persons.
All of this sounds great. The city slicker valuing whatever aspects they shall, seek to rurally retire. But the truth of the matter is they are unprepared and uninformed of the challenges that they would face in their "frontier" homes. Which serves to explain what the mystique really is: a sociological tool indicating how those migrating to rural areas are uninformed.
Consider
this article detailing the changing dynamics of grizzly bears in
Montana. The article explains that the grizzly population is growing, pushing out in all directions. The grizzlies were once plains predators, but settlers pushed them into the mountains. Now, with the benefit of
federally-protected classification, the grizzly numbers have returned.
The increase in numbers means that people in Montana have two logical choices: kill off the grizzlies again or try to coexist. I'd like to think that modern America will choose option two. In fact, the values of the rural mystique seem to indicate the same.
Consider the existence value: the mere idea that rural-ness exists is a benefit to persons. "Yay! There are bears!" Or the bequest value, "I want my daughter to see a grizzly!" Or the natural resource value--the idea of living in the wild. Living with the bears. "Oh Marge, what could be more exciting!"
But Marge and her husband's values are fairly different from those that already live in the area. At one point the article considers lifting the protected status of grizzly bears, which would allow rural populations to take matters into their own hands.
Some here think removing federal protections is overdue, and would welcome it. “You’ll be able to protect your property again” by shooting bears, said Bert Guthrie, a retired sheep rancher. “That’s a good thing.”
This begs the ultimate of all questions, is the rural hopeful prepared for a grizzly confrontation? Or more so, can these persons adapt? The article points out that coexisting with grizzlies means making changes to daily routines.
Simple measures like taking in bird feeders and dog food at night and using bearproof garbage cans are a critical part of keeping bears alive.
Is the newly-rural retiree ready or even able to make these significant changes? Probably not. Instead, the responders to the studies highlighted by Brown and Schafft probably don't realize what rural life entails. While the above quote points to garbage duty, it is but one of many rural-life details that are different--even incongruent--with city life.
Even though the rural mystique partly explains why people are driven to rural towns, its criteria are, as the author points out, a
social construct. A construct existing only in the minds of those that hold it. As an explanatory tool it helps sociologists determine why people move to rural areas; however, it also explains that these city-slickers are very uninformed.
Consider: the nearly retiree begins planning his retirement. He considers what he "knows" about other areas, decides a rural life is the life for him. How much of his decision is based on careful research? How much of it is based on the values highlighted by the rural mystique? The data highlighted by Brown and Shafft seems to indicate that what would drive his rural desire is this mystique. But the mystique can't be--and shouldn't be considered--an adequately informative tool for the retiree. It is a construct he already holds in his own mind; few thoughts could be more circular.
Likely, nothing will prepare new rural homeowners for their new rural lives, until they actually move in. Well, nothing except for the
pepper spray.